salon-care-imageProfessional beauty care products become more and more popular among customers. Precious oils and other valuable components are now accessible by the wider audience. Faberlic has expanded its product range to include salon hair care products at an affordable price!

We have asked Elena Mironova, the brand manager of Salon Care project, to share the details about our new collection.



How does Salon Care differ from other Faberlic products?

Lena-Mironova

This collection is totally different from anything else. It helps to achieve the professional results, as if you’ve just came out of a hair salon. The new formulas guarantee gentle hair treatment that is similar to salon procedures. The hair becomes visibly stronger and lustrous, with the long-lasting care effect. These products are suitable for any hair type. Their main functions are deep nourishment and root-to-tip regeneration.

In addition to that, the new products are perfect for hair after the coloration, lamination, and keratinous straightening procedures. They prolong the effect achieved in a salon: instead of lifting the hair scales and washing out the color, Salon Care envelopes hair to create the protection barrier.

It is worth mentioning the active ingredients of new products that are infused with a combination of precious oils and arginine. In the past, we used only the amla oil; it is present in the Expert, Everstrong Hair Repair Collection. Now we decided to expand this practice, because precious oils make one of the core trends of the present-day hair care industry and we could not leave it behind.

The slogan of the new collection is “The Luxury of Salon Care”. What are the professional qualities featured by the new products?

For instance, the mask boasts a special ingredient that coats each hair with a thin film. It provides intense nourishment and renews hair’s strength with an extra thermal protection. In other words, you can use a hair dryer or flattening iron right after the mask without any damage to hair. Its effect is not limited to 5 or 10 minutes while it is on your hair, the protective film stays on even after the shampooing.

The new collection features two deep action products – a lightweight two-phase nourishing spray and a rich serum

They may be used in a variety of ways. The spray is a good alternative to hair balm, both on wet hair after washing, or as an instant solution to take fuzziness under control and make hair soft and shiny. Serum is a more concentrated formula. Just a few drops are enough to boost hair with shine and energy from within. The serum may be used on dry hair, or be added to shampoo for a more profound effect, or applied on hair instead of mask before washing. It fights the split ends and reinforces the hair’s natural substance, if used before the blow drying.

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The core components of new products are essential oils and arginine. What are the reasons for this?

These components are effective in many ways and fully meet the hair care expectations. Argan oil nourishes and regenerates hair, preventing the split ends. Abyssinian oil smoothens the hair surface. Avocado oil deeply restores the hair structure and delivers extraordinary shine and softness. It is the best possible combination of three oils, with each of them fulfilling its own function. The oils are coupled with arginine – a unique amino acid that stays on the hair surface, fortifies weak areas and protects hair from external aggressors.

There is an opinion that targeted care intended for a particular hair type is highly effective. Why does the new collection consist of universal products only?

Our goal was to develop a product that would suit anybody. Nourishment is number one need for any hair type! Salon Care Collection does not solve any specific problems. It helps to improve hair appearance and quality, make hair stronger. When we speak about professional care, we mean not only the outcome, but also the process itself and the accompanying emotions. It is a perfect way to take care of yourself, and provide your hair with the best essential nutrients!

Faberlic’s product range comprises other products that help to solve certain hair problems. Among them are Expert Pharma шампунь от перхоти Deep Aqua (moisturizing hair collection) and Everstrong. The new Salon Care Collection has been developed for gentle care and revolutionary improvement of hair quality at home. 

Salon Care shampoo is free from sulfates. What does that mean?

SLS (sodium lauryl sulfate) generates thick lather and delivers deep hair cleansing. It is among the components of any popular shampoo. But SLS is not recommendable immediately after coloration or lamination procedures, because it lifts hair scales. Sulfate-free shampoo does not lather that well and does not provide an immediate thorough cleansing to very dirty hair. It may take time for your hair to get used to sulfate-free care, but it is guaranteed to become stronger, full of natural shine and vitality, and more manageable. And this is exactly the result that we are aiming for!

To whom would you recommend the new collection?

I would recommend it to all those who want to have shiny and strong hair, or to prolong the effect of the lamination, coloration or straightening procedures.

Text: Anna Laznik

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