How to Apply Your Fragrance Properly?

The aromatic notes of your fragrance will be best amplified when applied to your pulse (or heat) points:

• Inner side of your wrists (where the pulse is measured).
• The insides of your elbows (especially if you’re wearing a sleeveless top).
• Behind the ears and on the sides of your neck.
• Your chest area.

In addition to your pulse points, your hair may also help carry fragrance longer. Spray on the back of your head and sides of your neck.

Spraying on your clothes is another option, especially if you are going to wear multiple layers of clothing and don’t want the scent to get buried underneath.

How to Choose a Fragrance?

Tip 1. Don't try too many fragrances at once: you may risk overloading your olfactory receptors which are not used to such a workout. Try to give each fragrance its own, proper test so you can remember and differentiate them.

Tip 2. Do not smell the fragrance directly from its bottle, tester bottle, or from its bottle cap. Instead, use a blotter strip or a clean tissue to test the scent. Spray the fragrance of your choice onto your skin from a distance to understand what you are smelling, and whether this smell agrees with you. The same fragrance smells differently on different people.

Tip 3. Do not rush to buy the first fragrance you like. Walk around with the fragrance on to see how the scent evolves after several hours. The top notes last about 15–30 minutes, which creates the first impression of the fragrance. The heart (middle) notes, however, last for the better part of the day. Be sure to make your choice after you have experienced the fragrance on your skin over time.

Tip 4. When choosing a fragrance, make sure to consider the climate where you live or the weather conditions on a particular day, in addition to your social situation or setting. Opt for a delicate, subdued scent on a humid, warm day when the aroma would spread faster than in cold, dry weather. Consider fresh, light scents for the summer and richer scents for cooler fall and winter months. At work, in an office setting, you may want to wear a more discreet fragrance, whereas on a romantic night out, you can try a stronger scent to make an indelible impression on your date.

Tip 5. Make sure to have fun when shopping for a fragrance. The pleasure of new aromas will be the best guide to discover your next new scent.