Faberlic and I have been together since the very foundation of the company. Together with Alexander Kazansky and other colleagues, we founded the Research and Development Center at a time when few people knew about innovations in cosmetology. We built a laboratory, filled it with the most advanced equipment, learned from Western colleagues, and gained experience. And the experience is worth a lot! Step by step, Faberlic's R&D Center has turned into an advanced laboratory where we are able to create any formula.

20 years of work of the Research and Development Center is already a whole story. A history of scientific discoveries that our company is proud of. The Legendary Oxygen formula alone is worth it! At the time of its development it was a revolutionary product! But time moves forward, and our search for the best does not stop. Every year we create new technologies for the delivery of active substances and topical formulas, surpassing ourselves.

I am glad that I can implement my ideas for creating new products at Faberlic. I am pleased to introduce a new toothpaste with cedar resin. The formula is aimed at preventing and protecting gum diseases. To develop the toothpaste, an oil extract based on cedar resin was chosen. This is a valuable ingredient that has anti-inflammatory and antibacterial properties.

Developing new series is a complex and very interesting process. A striking new product at the end of 2021 was the One Week Miracle series, which our consumers quickly fell in love with. We set ourselves an ambitious task: to combine multidimensionality of the anti-aging effect with an attractive texture and aroma. And judging by the numerous positive reviews, we succeeded!

Faberlic managed to bring innovation even to such a conservative product as hair dye. EXPERT dye includes a Color Lock system that seals color inside hair structure. This makes color more persistent and rich, and your hair shiny. Last year, we added three new tones to these series. When choosing these shades, the latest trends in color schemes were taken into account.